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In life there is such a thing as having too much of a good thing. Take chocolate for example; lovely in small or even quite large quantities, but even for the most dedicated chocaholic there is a limit. You have too much and it starts tasting a lot less delicious.

So what’s that got to do with blogging?

Glad you ask. I am always amazed by the number of newbie bloggers who start out with a well intended enthusiasm and dreams of raking in the Google Adsense earnings only to quickly find they are getting no-where; despite having buried themselves under a mountain of blog posts.

Don’t worry, I did this once too. But writing a new post every single day (or more) is not a good idea for the majority of bloggers. Here’s why.

Less is more:
Quite simply, you can’t write at your best in this volume. Write less and do a better job of it. Quality content is king; rubbish content is just rubbish.

There’s only so much to say:
In most niches, if you try to write something every day, quite simply, you will end up repeating yourself. This isn’t helpful for you or your readers.

What should you do?

Instead of creating all of this content for yourself, why not get going with some marketing effort and grow your readership? Create enough posts to say what you have to say, and check your old posts regularly to see if you can improve them. 50 well refined, great quality posts is better than 200 reasonable ones any day of the week.

And with all the time you have freed up you can get doing some link building, networking or whatever sort of marketing you like to start getting some readers through the door.

Trying to make money online is a business and like all online business opportunities, you have to be able to multitask and do lots of things well. Just churning content isn’t enough.

This can actually lead to a much better site for yourself, because instead of spitting out new content constantly, you are forced to re-use your older content and improve it. You can also start to improve your site in other ways too, like making the navigation better and making your posts more findable.

Remember, quality beats quantity every time, so if you can’t achieve what you want with 50 of your best posts, another 50 less good ones aren’t going to help.